Titles as follows:
1. The Corporation
2. Total Denial
3. Inconvenient Truth
Please provide your drafts on or before the next class (7 June 2012)
August 2012 Semester - A place to download notes and others for BBMK 305 (Brand Management)
Friday, 25 May 2012
Wednesday, 23 May 2012
Wednesday, 16 May 2012
CSR-UC - Break
Dear students,
Instead of having a break on the 24th May, I will be calling for a break on the 31st May instead. The rationale behind this is to allow you to complete watching all 3 videos and can immediately start on your reflective essays instead of having an interrupted break in between.
Tq
Labels:
CSR-UC
Friday, 11 May 2012
Extra Classes - MP and CSR
Dear MP and CSR students,
Please note that there will be a brief additional and optional class as follows:
Both classes below should be about 30 - 45 mins short:
Marketing Principles - Monday (14/5) - 2pm (DG02 - the same echo-ey classroom as our normal lecture)
CSR (I am conducting this earlier as I have received many email requests to do so) - Tuesday (15/5) - 10am (D102)
If you are unable to attend, please check with your friends on what was discussed.
The classes are conducted for me to check the progress of your revision and it is definitely NOT a tips class.
Tq.
Please note that there will be a brief additional and optional class as follows:
Both classes below should be about 30 - 45 mins short:
Marketing Principles - Monday (14/5) - 2pm (DG02 - the same echo-ey classroom as our normal lecture)
CSR (I am conducting this earlier as I have received many email requests to do so) - Tuesday (15/5) - 10am (D102)
If you are unable to attend, please check with your friends on what was discussed.
The classes are conducted for me to check the progress of your revision and it is definitely NOT a tips class.
Tq.
Wednesday, 9 May 2012
CSR - How to revise?
Updated - 15/5/2012
For your upcoming examination, it would be good if you could revise all the notes and relook in to all the videos and cases discussed.
Please do not be over-confident just because it is a pre-seen exam (scheduled to be released on 21 May via Blackboard) paper.
How to revise?
1. Look into all the PDF slides
2. Revisit all the videos shown in class - yes you are encouraged to watch videos to learn about CSR
3. Relook into the case studies discussed.
Basically, there are a lot of reading for CSR and lots of references to case study and videos. And the questions may be linked back to these videos and cases.
From now until your exam, I will post some relevant information here so it will ease your revision process.
Videos - try to locate these videos through your favourite way of locating movies.
1. The Corporation
2. Poverty - End of Poverty
3. Environment - Inconvenient Truth or Darwin's Nightmare
4. Human Rights - Total Denial
The link to the case that some of you reported as not working has been renewed.
For your upcoming examination, it would be good if you could revise all the notes and relook in to all the videos and cases discussed.
Please do not be over-confident just because it is a pre-seen exam (scheduled to be released on 21 May via Blackboard) paper.
How to revise?
1. Look into all the PDF slides
2. Revisit all the videos shown in class - yes you are encouraged to watch videos to learn about CSR
3. Relook into the case studies discussed.
Basically, there are a lot of reading for CSR and lots of references to case study and videos. And the questions may be linked back to these videos and cases.
From now until your exam, I will post some relevant information here so it will ease your revision process.
Videos - try to locate these videos through your favourite way of locating movies.
1. The Corporation
2. Poverty - End of Poverty
3. Environment - Inconvenient Truth or Darwin's Nightmare
4. Human Rights - Total Denial
The link to the case that some of you reported as not working has been renewed.
Labels:
CSR
Monday, 7 May 2012
CSR-UC - Notes
As the files are too big, I have decided to upload them week after week.
C2 and C3 (zipped - approx 7mb)
C2 and C3 (zipped - approx 7mb)
Labels:
CSR-UC
Sunday, 6 May 2012
MP - Consultation
Dear students,
If you wish to see me in regards to your assignment feedback, please do so during the following times:
NOTE - it is OPTIONAL to see me, if you decide not to, it is fine as well.
Tuesday and Wednesday (8 & 9 May 2012) - 230 - 4pm
Monday (15 May 2012) - 1030 - 1130am, pm - class (in the morning, I have a meeting to attend, however I should be back during this time so please wait at the reception area if you wish to see me)
Please come and see me only during these times, any other times I will be busy with other students and classes. Appreciate your cooperation.
There will be a brief revision class to be call as well, will inform once I have the venue and time fixed.
Thanks! and please revise.
If you wish to see me in regards to your assignment feedback, please do so during the following times:
NOTE - it is OPTIONAL to see me, if you decide not to, it is fine as well.
Tuesday and Wednesday (8 & 9 May 2012) - 230 - 4pm
Monday (15 May 2012) - 1030 - 1130am, pm - class (in the morning, I have a meeting to attend, however I should be back during this time so please wait at the reception area if you wish to see me)
Please come and see me only during these times, any other times I will be busy with other students and classes. Appreciate your cooperation.
There will be a brief revision class to be call as well, will inform once I have the venue and time fixed.
Thanks! and please revise.
Labels:
MP
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