KDU Degree - Brand Management

Dear Brand Management Students,

Please complete the teaching survey for August 2012 before your final examination next week.

Instructions

Keele CRE - Thursday

For those who did not attend today's MC, note that there will be no CRE tutorial tomm.

Thank you.

Keele - CRE - Supplementary Notes

Supplementary CRE Powerpoint notes - apart from those available from KLE

Download Link (13mb)

Keele - CRE and MC Assignments

Dear all,

Please adhere to the format required for the assignment - font type, font size, spacing, number your pages etc. Keep the number of words within the normal +- 10% of the required word count.

2. Check that your dropboxes and TII is ready for CRE and MC on your respective KLEs (not your friends). Dont make any assumptions as any issues with it must be resolved asap.

Tq

Keele - Market Comm

An interesting read.

A case of how market communications had failed? Make your own conclusion

Article Link

UC - Brand Management All Notes

Link

Keele CRE / Market Comm Tutorial

Dear all,

There will be no tutorial for  CRE AND MC this Thursday, 19 November 2012 but Lectures are on for both subjects.

But here are all the readings for the remaining of the semester.

Remaining Readings for CRE - Download Here
-> these readings will be useful in your assignment

Keele - Turn it in Remainder

Dear all CRE and Market Comm students,

Please be reminded that from this semester onwards, you are required to submit a softcopy of your assignment into your KLE's dropboxes. As for Turn it in, you are allowed only ONCE. Therefore, ensure that you have referenced all your materials properly using the appropriate referencing method.

Thank you.

Keele CRE - Reading

Link

Brand Management

Link on Loyalty

Keele - Marketing Comm

For tutorial tomorrow

Check out this link to see how Paradigm Mall handled FB queries

Keele CRE - Slides 3 and 6

For your perusal

Slides

Keele - Teaching Survey

Dear all Keele students,

Kindly log on using the following instructions (attached in pdf below) and complete the teaching survey.

Thank you

Instructions

Keele Reading Week

Dear all,

Reading Week will be next week, 12/11 - 16/11. Classes are on this week as usual.

Tq

Keele CRE

Some additional notes on Enthography

Download here