Dear all,
If you are familiar with the Irish Rockband, U2. This article talks about how U2 frontman, Bono contributes to the world of CSR.
Due to some copyright issues, I am unable to post the link here. However, you can easily access and download this article through KDU's EBSCOhost access.
KDU Library Link - http://library.kdu.edu.my/home.html
1. Login using your Ez-Proxy username and password.
2. Under "Subscribed Databases", click on EBSCOhost
3. Search for the article entitled "Bono's Product (RED) Initiative: corporate social responsibility that solves the problemsof 'distant others'."